Tata Motors to Buy Stake in Nissan, Revive Datsun Name

[Umai Kakudo]

File this one under WTF over?

 

We've all hoped for Datsun to be revived again but not under these circumstances!

 

http://japanesenostalgiccar.com/blog/2008/04/01/tata-motors-to-buy-nissan-revive-datsun-name/

 

Not content with its recent purchase of Jaguar and Land Rover from Ford, India’s Tata Motors is turning their sights eastward with a lock on Nissan. The Ford deal netted the India’s largest conglomerate three other hallowed marques too - Rover, Lancaster and Daimler (this one, not that one) - for the bargain basement price of $2.3 billion. Buy two, get three free!

 

In a deal signed last night, the Tata Group will gets a 37% stake in Nissan Motor Co., Ltd. for $4 billion. That, according to Japanese law, is enough for a controlling stake in the boardroom. As part of the deal, Tata will also acquire the Datsun and Prince names, which chairman Ratan Tata plans to revive, adding that they “still have a lot of cachet in nations like Kenya” thanks to the East Safari Rally of the seventies.

 

Tata was founded in 1945 by Jamshetji Tata and produced its first vehicle in 1954 with Daimler-Benz. The car pictured above is the Tata Sumo, a mid-size SUV that, to be honest, seems rather top-heavy. Which, really, is the first thing you think of when you hear the words “sumo” and “tata.”

 

FYI _ Don't discount April 1 as a factor.

[exit64]

That's nothing. Ford just bought 65% of Toyota. Oh yea, and I have a 69 510 with 285 miles on it for sale also. Bought it from the little lady down the street who only used it to take her cat to the vet twice a year.

[bonvo]

tata? sounds like a porn shoot more then a car company

[pimp1911]

Tatalicious. Lol.

[djlotus]

If this is true, it'll be interesting to see how they revive some dead names.

[hang_510]

:lol:

 

TTFN :fu:

[LAYEDOUTB2K]

maybe theyll bring back a minitruck since its dying out in other manufacturers and datsun pretty much started the revolution in the US. maybe even a new retro 320:D

[pimp1911]

On the bottom of the website. Do a mouse over the words "Source". And you will get your answer to this article.

[NSRz32]

:)

 

Definitely good for a laugh