ggzilla Posted March 12 Report Share Posted March 12 From the Winnipeg Tribune, September 24, 1971 page 23 Mr. Miki noted how early this year two top American automobile executives (Henry Ford II and James Roche of General Motors) visited Japan. "Both of them voiced their belief in free trade" I think this was the beginning of Detroit's "buy japanese" phase. Ford and GM bought 100s of thousands of Mazda and Isuzu pickups, and sold them under their own brand names. Chrysler went for both cars and trucks from Japan and sold them as Dodge and Plymouth models Mr. Miki is referring to President Nixon's 1971 economic shock to reduce inflation Datsun price went up a little for 1972, but jumped up considerably for 1973 and even more for 1974 And still Datsun was the best-selling import at the time in designing and redesigning the Datsun, Nissan has worked very hard to introduce new thinking, and to make available mechanical features usually found in automobiles in a much more expensive price range. 2 Quote Link to comment
datzenmike Posted March 13 Report Share Posted March 13 My guess is that the Japanese automakers got the Big Three to agree to buy and import a re-badged North American version. Probably this was away around an import tax or a lessening of it as you are bringing Big Three vehicles in. Win win 1 Quote Link to comment
ggzilla Posted March 13 Author Report Share Posted March 13 that's an interesting idea. Chevy Luv sales started 1972, Ford Courier 1972. So probably deals were inked before the August 1971 tariffs. Maybe the visit of Henry Ford mentioned in the article was to finalize the arrangements Mr. Miki in the interview talks about the win-win prospects of free trade. Ford and Chevy bringing in imports had to circumvent the US Chicken Tax, but it didn't really slow them down. Nor did it slow down Datsun. As Mr. Miki said, Datsun's continuous re-design led to a worthy competitor. And here we are 50+ years later still driving them 2 Quote Link to comment
ggzilla Posted 1 hour ago Author Report Share Posted 1 hour ago ... and 50+ years later Datsun cars are still on the road, while the Detroit sub-compact competition is history -- when's the last time you saw a Pinto or Vega on the road? Continual re-design made Nissan great. Chasing profits has led them to contiued market-share loss Quote Link to comment
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